June 19th, 2012
In a rare interview with the BBC, Prince William, the Duke of Cambridge, has spoken out about the scale of poaching taking place across Africa, calling those who participate "extremely ignorant, selfish and utterly wrong."
He told the BBC that he was lending his voice to the cause, because the conservation world "is a softly-spoken one [that] needs a little bit of help every now and then."
He added that it's an area he's always been particularly interested in and with which he's always wanted to help.
The Duke told BBC's Kate Silverton that elephant and rhino are two of the most widely poached animals on the planet and that "if we don't do something about them, it's going to be a tragic loss for everyone."
Prince William is Royal Patron of Tusk Trust, one of the groups involved in the relocation.